1 voteNoted · AdminMark Silvey - ConfigMgr Product Team (Engineering Manager, ConfigMgr, System Center Configuration Manager) responded
Thanks for the feedback. In current branch, if you are creating a short cut to software center you should use the ‘softwarecenter:’ protocol instead of linking directly to the exe. This would be the preferred/supported way to ensure that your shortcut continued to work over time.
Create: New, Shortcut, in "Type Location of the Item" add: <softwarecenter:> Name Shortcut click Finish. Tada!